Transformed Communication Codes in the Mediated World: A Contemporary Perspective, Gürkan Hasan,Serttaş Aybike, Editör, IGI Global yayınevi, Pennsylvania, ss.221-244, 2024
This study examines the hashtag activism of Twitter users who became slacktivists regarding pandemic restrictions and measures in Turkey's first year of the COVID-19 pandemic. From March 2020 to March 2021, 1,464,334 tweets regarding all 13 hashtag activisms, which were the most participated in each month according to the course of the pandemic, were collected using Twitter API and examined with big data analysis. Out of the 13 hashtag activisms with the highest number of tweets analyzed by month, the demand for measures and regulations to be taken to protect against the risks posed by the pandemic came to the forefront in 9, while the demand for lifting or easing the restrictions in 4 of them came to the forefront. Students, detainees and prisoners, and teachers were the actors of the most tweeted hashtag activism. The average mentioned rate of decision makers and authorities in the 13 activisms is 71.52%. As a result, in the first year of the pandemic in Turkey, hashtag activism supporting the implementation of measures and restrictions was more common.