What can Google Trends and Wikipedia-Pageview analysis tell us about sustainability and sustainable diets?


BAYRAM H. M., ÖZTÜRKCAN S. A.

Acta Pharmaceutica Sciencia, vol.63, no.1, pp.72-87, 2025 (Scopus) identifier

  • Publication Type: Article / Article
  • Volume: 63 Issue: 1
  • Publication Date: 2025
  • Doi Number: 10.23893/1307-2080.aps6305
  • Journal Name: Acta Pharmaceutica Sciencia
  • Journal Indexes: Scopus, EMBASE
  • Page Numbers: pp.72-87
  • Keywords: Google Trends, pa-geviews analysis, sustainability, sustainable diets, Wikipedia
  • Istanbul Gelisim University Affiliated: Yes

Abstract

The study aimed to determine the public interest in sustainability and sustain-ability diet-related topics. Wikipedia Pageviews analysis and Google Trends data were used for the relative internet search popularity on “sustainability” and diet-related topics from 1 July 2015 to 1 May 2023. “Sustainability” was particularly popular in European countries. “Climatarian diet” was a new term, and only three countries were searched. Relative Search Volume increased most dynamically for the topics “Sustainability”, “Sustainable diet”, “Plant-based diet”, “Mediterranean diet”, and “Pescetarianism”, while page views increased most dynamically for the topics “Plant-based diet”, “Flexitarianism”, and “Mediterranean diet”. According to both Wikipedia and Google Trends, there was a positive correlation between “Sustainability” and “Healthy diet”, “Plant-based diet”, “Mediterranean diet”, “Veganism”, “Raw foodism”, and “Pescetarianism”. Understanding the public’s interest in sustainability and sustainable diets is critical to developing and choosing strategies for transi-tioning to sustainable diets.