The Impacts of Customer Loyalty on Negative Word of Mouth Communication and Repurchase Intention

Topçu B., Duygun A.

Journal of Marketing and Management, vol.6, no.1, pp.16-27, 2015 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 6 Issue: 1
  • Publication Date: 2015
  • Journal Name: Journal of Marketing and Management
  • Journal Indexes: Other Indexes
  • Page Numbers: pp.16-27
  • Istanbul Gelisim University Affiliated: Yes