Customer Capital and its Role on Promoting EntrepreneurialMarketing: The Case of Small and Medium Enterprises in Iraq

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Yasir M., Bacaksız P.

International Journal of Transformations in Business Management, vol.13, no.2, pp.46-59, 2023 (Peer-Reviewed Journal)

• Publication Type: Article / Article
• Volume: 13 Issue: 2
• Publication Date: 2023
• Doi Number: 10.37648/ijtbm.v13i02.004
• Journal Name: International Journal of Transformations in Business Management
• Journal Indexes: Index Copernicus
• Page Numbers: pp.46-59
• Istanbul Gelisim University Affiliated: Yes