Perspective On Consurmer Attitudes And Importance of Attitudes In Mobile Marketing Strategies
in: New CommunicationApproaches in the Digitalized World, Mehmet Serdar Ercış, Enes Emre Baaşar, Editor, Cambridge Scholars Publishing, pp.490-507, 2020
- Publication Type: Book Chapter / Chapter Vocational Book
- Publication Date: 2020
- Publisher: Cambridge Scholars Publishing
- Page Numbers: pp.490-507
- Editors: Mehmet Serdar Ercış, Enes Emre Baaşar, Editor
- Istanbul Gelisim University Affiliated: No