Aiming "The Best" or "Good Enough" and Perception of Service Quality


ARIKER Ç., BAYSAL A. C.

Third Biennial International Conference on Services Marketing, İzmir, Turkey, 7 - 09 September 2011, pp.15, (Summary Text)

  • Publication Type: Conference Paper / Summary Text
  • City: İzmir
  • Country: Turkey
  • Page Numbers: pp.15
  • Istanbul Gelisim University Affiliated: No