Aiming "The Best" or "Good Enough" and Perception of Service Quality

ARIKER Ç., BAYSAL A. C.

Third Biennial International Conference on Services Marketing, İzmir, Turkey, 7 - 09 September 2011, pp.15, (Summary Text)

• Publication Type: Conference Paper / Summary Text
• City: İzmir
• Country: Turkey
• Page Numbers: pp.15
• Istanbul Gelisim University Affiliated: No