THE TRANSFORMATION OF LEADERSHIP IN THE AGE OF ARTIFICIAL INTELLIGENCE: AN EVALUATION OF HUMAN-CENTRIC AND DATA-DRIVEN APPROACHES FROM A MARKETING PERSPECTIVE

MAKAR ÇELİK Z., TOPÇU T.

4. ULUSLARARASI WRITETEC YAPAY ZEKA ÇAĞINDA SOSYAL BİLİMLER VE SAĞLIK BİLİMLERİ KONGRESİ, Elazığ, Turkey, 22 - 23 November 2025, pp.92, (Summary Text)

• Publication Type: Conference Paper / Summary Text
• City: Elazığ
• Country: Turkey
• Page Numbers: pp.92
• Istanbul Gelisim University Affiliated: Yes