Evaluation of Consumer Purchasing Behaviors in the COVID-19 Pandemic Period in the Context of Maslow’s Hierarchy of Needs
Pazarlama Teorisi ve Uygulamaları Dergisi, vol.6, no.1, pp.45-68, 2020 (Peer-Reviewed Journal)
- Publication Type: Article / Review
- Volume: 6 Issue: 1
- Publication Date: 2020
- Journal Name: Pazarlama Teorisi ve Uygulamaları Dergisi
- Journal Indexes: Asos İndeks
- Page Numbers: pp.45-68
- Istanbul Gelisim University Affiliated: Yes