The Effect of Youtuber Advices on Participation in Marketing Public Relations Practices: A Generation Z Oriented Research


TOZLU ÖZTAY E.

in: Communication Studies in The New World, ÇİFTÇİ Hasan, Editor, İKSAD Publishing House, Ankara, pp.47-74, 2021

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2021
  • Publisher: İKSAD Publishing House
  • City: Ankara
  • Page Numbers: pp.47-74
  • Editors: ÇİFTÇİ Hasan, Editor
  • Istanbul Gelisim University Affiliated: Yes