THE EFFECT OF MANIPULATIVE SALES TECHNIQUES USED BY MOBILE PHONE COMPANIES ON THE BEHAVIORAL INTENTIONS AND CONSUMPTION HABITS OF CONSUMERS IN GENERATION Z

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YURTSEVER A. E., AKIN M.

SOCIAL SCIENCE DEVELOPMENT JOURNAL, vol.7, no.33, pp.257-283, 2022 (Peer-Reviewed Journal)

• Publication Type: Article / Article
• Volume: 7 Issue: 33
• Publication Date: 2022
• Doi Number: 10.31567/ssd.712
• Journal Name: SOCIAL SCIENCE DEVELOPMENT JOURNAL
• Page Numbers: pp.257-283
• Istanbul Gelisim University Affiliated: Yes