E-ticaret işletmelerinin başarısında ödeme yöntemleri modellerinin incelenmesi


Tezin Türü: Yüksek Lisans

Tezin Yürütüldüğü Kurum: Azerbaycan Devlet Iktisat Üniversitesi, İqtisadiyyat Və İdarəetmə Fakültəsi, İctimai İdarəetmə Və Sosial İnnovasiyalar Kafedrası, Azerbaycan

Tezin Onay Tarihi: 2023

Tezin Dili: İngilizce

Öğrenci: Farda Kerimov Sahib Kerimov Sahib

Danışman: Murat Başal

Özet:

This thesis provides an in depth analysis of the multifaceted landscape of electronic payments within the context of online commerce. Focused on the most widely adopted methods, the study incorporates a comprehensive graph delineating the market share distribution of various payment methods in the global e commerce transaction value for 2022, along with a forward looking forecast for 2026. Through insightful analysis, the research delves into the influencing factors behind market dynamics, offering valuable perspectives on current trends. As a strategic resource, this study caters to the needs of industry professionals, businesses, and policymakers, providing valuable perspectives to navigate the dynamic terrain of electronic payments in e-commerce. By extrapolating current trends and forecasting future trajectories, the research empowers stakeholders to make informed decisions, fostering a proactive approach in leveraging the potential of electronic payment technologies within the continuously evolving digital marketplace.